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Social Media

Don’t be invisible: Why businesses must have a blog

In 1996 Bill Gates wrote an essay entitled Content is king and though he listed different kinds of content there, he still couldn’t be more right when it comes to blogging as a part of marketing strategy. You would think that in the age of

Tips to becoming a micro-influencer on social media

Humans, by nature, are inter-social and inter-dependent beings. And because of that, there are tendencies for people to influence or be influenced. The famous quote that says; "show me your friend, and I will tell you who you are," only goes to buttress the fact

Want to get more followers on Instagram? Stick to a Theme

Standing out on Instagram is getting harder every year. With more than 1 billion monthly active users, Instagram is also the second most used apps in 2018 after YouTube. The year 2017 saw the rise of the number of business profiles, reaching 25million at the end of 2017.