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How to encourage employee participation in brand building

Marketing is constantly changing due to various factors, and if you want to stay on the rise, you need to be able to adapt. Advertising used to be much simpler, but with the growing distrust towards ads and official brands’ images, marketers had to shift

How to develop a stronger content marketing strategy in 2020

Content marketing is a highly competitive industry to work in, and 2020 might be the most demanding year so far, as the need for quality content is never-ending. Creating content involves a lot of creative people delivering their best write-ups every day. Not to mention

Content marketing strategy for travel niche blogs

Everyone can become a blogger these days, but not everyone can be a successful one. In fact, it’s getting harder every year. It’s not enough to choose a niche you’re good at - you have to do something to stand out, especially if you pick

Don’t be invisible: Why businesses must have a blog

In 1996 Bill Gates wrote an essay entitled Content is king and though he listed different kinds of content there, he still couldn’t be more right when it comes to blogging as a part of marketing strategy. You would think that in the age of

Tips to becoming a micro-influencer on social media

Humans, by nature, are inter-social and inter-dependent beings. And because of that, there are tendencies for people to influence or be influenced. The famous quote that says; "show me your friend, and I will tell you who you are," only goes to buttress the fact

Hashtag Campaign Basics: How to run a hashtag campaign on social media

HASHTAG CAMPAIGN BASICS: HOW TO RUN A HASHTAG CAMPAIGN ON SOCIAL MEDIA Marketing has long been a business practice that has been in play since the inception or development of business models. No business can exist without a marketing plan or strategy. It is only logical that

How Scrum Project Management Can Boost Your Company’s Growth

To manage one department, the company only needs to find one effective team leader. However, it's difficult to organize many different departments at the same time. Quite often, the lack of communication among departments leads to project failure. The difficulty of managing massive projects was

Strategies To Make Your E-commerce Business Wildly Successful

In the light of present-day realities, every business should have a website and online community in order to survive and increase its profits. Everything is on the Internet these days; being online is the way to find customers from all over the world and expand

Want to get more followers on Instagram? Stick to a Theme

Standing out on Instagram is getting harder every year. With more than 1 billion monthly active users, Instagram is also the second most used apps in 2018 after YouTube. The year 2017 saw the rise of the number of business profiles, reaching 25million at the end of 2017.

The Top 3 Exercises to Look Great in Shorts This Summer

When Summer comes around again, so does the opportunity to start wearing nice clothes and shorts, meaning the opportunity to flaunt your legs is once again possible. However, sometimes shorts can be quite difficult to get into when you haven’t been working out for a